- 10 blue links
- API: Application Program Interface
- ASP: Application Service Provider
- AIDA: Attention Interest Desire Action
- B2C: Business to Consumer
- BANT: Budget, Authority, Need, Timeline
- Black hat
- BR: Bounce Rate
- B2B: Business to Business
- CAN-SPAM: Controlling the Assault of Non-Solicited Pornography And Marketing
- CASL: Canadian Anti-Spam Legislation
- CEO: Chief Executive Officer
- CFO: Chief Financial Officer
- CIO: Chief Information Officer
- CMO: Chief Marketing Officer
- CMS: Content Management System
- COO: Chief Operating Officer
- CPA: Cost Per Action
- CPC: Cost Per Click
- CPM: Cost Per Thousand
- CR: Conversion Rate
- Crawling
- CRM: Customer Relationship Management
- CRO: Conversion Rate Optimization
- CSO: Chief Security Officer
- CSS: Cascading Style Sheet
- CTA: Call to Action
- CTO: Chief Technology Officer
- CTR: Click Through Rate
- CAC: Customer Acquisition Cost
- CX: Customer Experience
- DA: Domain Authority
- De-indexed
- DM: Direct Mail, or Direct Message (Social Media)
- DNS: Domain Name Server
- EOW: End Of Week
- EOD: End Of Day
- ESP: Email Service Provider
- FTP: File Transfer Protocol
- GA: Google Analytics
- HTML: Hyper Text Markup Language
- IBL: Inbound Link
- IM: Instant Messaging
- IP: Internet Protocol Address
- KPI: Key Performance Indicator
- LTV: Lifetime Value
- MoM: Month-over-Month
- MRR: Monthly Recurring Revenue
- MTD: Month-to-Date
- NPS: Net Promoter Score
- OBL: Outbound Link
- OoO: Out of Office
- PA: Page Authority
- PM: Project Manager
- PR: PageRank
- PR: Public Relations
- PTO: Paid Time Off
- PV: Page View
- QoQ: Quarter-over-Quarter
- QR Code: Quick Response Barcode
- QTD: Quarter-to-Date
- ROI: Return on Investment
- RSS: Rich Site Summary
- RT: Retweet
- SaaS: Software-as-a-Service
- SEM: Search Engine Marketing
- SEO: Search Engine Optimization
- SERP: Search Engine Results Page
- SLA: Service Level Agreement
- SMB: Small-to-Medium Business
- SMM: Social Media Marketing
- SMO: Social Media Optimization
- SOV: Share of Voice
- SWOT: Strengths, Weaknesses, Opportunities, Threats
- TOS: Terms of Service
- UGC: User Generated Content
- UI: User Interface
- URL: Uniform Resource Locator
- UV: Unique Visitor
- WOM: Word of Mouth
- WWW: World Wide Web
- YoY: Year-over-Year
- YTD: Year-to-Date
